We often see people on here saying that ebid should advertise to get buyers. I have always though that would be nice, but not possible due to the high cost of nationwide advertising. Fees would have to be increased (no thanks)
Think of Facebook - I don't think they ever advertised ! It was word of mouth and media articles and hype that got them going. I think it will be the same with ebid. They are on a roll and have overtaken Myspace, and many people are using Facebook more than Google !
Facebook (annd Twitter) are mentioned on tv every day. Just like ebay was years ago.