I don't know how many on here still also list on eBay, but whenever you make a sale over there enclose a leaflet telling them that eBid is a better alternative to eBay. We just have to make ure that the buyer experience is better to entice them away. The problem is they are always the first place people think off but it is good that eBid is now getting mentions ie Working Lunch yesterday. Getting the name in the public consciousness is what is required.